electronic product design for startups and SMEs

We design and build products with electronics inside, for founders, startups and established businesses. Electronics, firmware, enclosure and app, all from one team, built and tested in our London lab. You keep all the IP.

Prefer email? info@fiddlie.com
Our lab: 8 Ratcliffe Cross St, London E1 0HS

Three products we designed: the BoKi4 wearable for TBKFiT, an SKN Systems flexible sensing circuit, and Orasonic electric toothbrushes

Recent work for TBKFiT, SKN Systems and Orasonic.

tell us about your product

An engineer replies within one working day, usually within a couple of hours, and we'll sign an NDA before you share anything sensitive.

Fiddlie took BoKi4 from a sketch to a boxed product for sale. One team handled the industrial design, electronics, firmware and app, so nothing fell through the gaps between suppliers, and they're still who we call for manufacturing. If you're building a hardware product, talk to them first.

TBKFiT

Kevin Hubble, Head of Product, TBKFiT

engineering partner to

Watson-Marlow
SKN Systems
TBKFiT
Bayer
AXA Health
L'Ecole de Design
Mentric
Goldsmiths
SEIZE
PetDentist
Spirax Group
Freda
Royal College of Art
Feelix
Watson-Marlow
SKN Systems
TBKFiT
Bayer
AXA Health
L'Ecole de Design
Mentric
Goldsmiths
SEIZE
PetDentist
Spirax Group
Freda
Royal College of Art
Feelix

Our engineers are named inventors on patent filings for about half the products we've delivered, with the IP assigned to each client.

case study: TBKFiT

from sketch to production: BoKi4

Four-limb motion and heart-rate tracking for combat sport. We developed BoKi4 for TBKFiT from the first sketch, and now look after its mass manufacture and the TBKFiT app.

Concept sketch of the BoKi4 wearable band showing the ergonomic carrier, sensor module and adjustable strap

01

concept sketch

Industrial design starts on paper: a sensor module that clips into an ergonomic, adjustable carrier.

3D-printed proof-of-concept prototype of the BoKi4 band in orange with a black sensor module

02

proof of concept

A quick 3D-printed carrier and module housing, to test fit and comfort on the wrist before anything is tooled.

The BoKi4 sensor module circuit board with microcontroller, battery connector and magnetic charging contacts

03

electronics

The sensor module's circuit board and firmware, designed by one team so the hardware and code fit together.

Production design render of the orange BoKi4 band with its black sensor module

04

production design

The finished design, refined for manufacturing at volume.

BoKi4 retail packaging: dark grey boxes with a moulded insert and CE and UKCA markings

05

packaging and launch

Retail packaging with a moulded insert, CE and UKCA marked and ready for sale.

your product, next

Bring a sketch, a prototype or just the idea. We'll scope the first stage with you on a call, under NDA.

Talk to an engineer
Close-up of a printed circuit board designed by Fiddlie

electronic engineering services

pcb design

We design boards to be built. Parts are checked for availability at your volumes, and the layout is done with assembly in mind from the first draft. Your manufacturer can quote it and build it, with no redesign needed.

embedded systems & firmware

Embedded firmware written by the same team that designs your hardware, so nothing gets lost between board and code. Low-power operation, sensor integration and connectivity, tested on real boards in our lab.

power management

A battery that lasts. Charging that is safe. A supply that stays steady when the load jumps. And when your product needs to sip power, we design for ultra-low power from the start.

testing & compliance

We test on real hardware and go looking for the weak points before your customers find them. Certification is planned in early, so there are no late surprises.

industrial design & enclosures

Enclosures designed alongside the electronics, with CAD, 3D-printed and CNC prototypes made in-house, so the board and the housing fit first time.

companion apps

Mobile apps that talk to your device, built by the same team as the firmware, as we did with the TBKFiT app for BoKi4.

how we work

Our lab has automated PCB pick and place, conveyor reflow and signal analysis equipment, so we build the early prototypes ourselves, quickly and accurately. For high-volume production, EMC testing and certification support, we work with a vetted network of specialist manufacturers.

in-house capability

PCB design, embedded systems, prototyping and test, all under one roof. No handoffs, nothing lost in translation, faster iteration.

manufacture-ready output

Designed for production from day one. IPC-compliant, BOM-optimised, and ready for your contract manufacturer to build without rework.

protected IP, transparent terms

NDA from the first conversation. Fixed-price milestones, paid in stages. On completion, the IP is all yours.

our process

1. initial meeting

Meet with one of our engineers to discuss your project under NDA.

2. free fixed quote

We prepare a proposal with payments spread out as we deliver.

3. project kick-off

We sit down together and agree exactly what we're building.

4. prototyping

We build prototypes, test them with you, and refine the design each round.

5. production

We produce pre-production units for investor demos, field trials or regulatory testing.

6. completion

Handover of produced demo units and all generated IP.

tell us about your product

An engineer replies within one working day, usually within a couple of hours, and we'll sign an NDA before you share anything sensitive.